Vividata

Connect to Vividata

Please note: As of January 1, 2019, Vividata has a new look and new functionality. Consult the resources on this page to learn how to create a report.

Logging In to Vividata

Get Username and Password

Vividata requires a username and password. You'll need to use your myUFV or employee credentials to access them.

Link to Database

Access Vividata using this link: https://vividata.dapresy.com/

Enter Login Information

Enter the username and password from Step 1, above. IMPORTANT: Do not check the "remember me next time" box. (But if you do, you will need to clear the cookie from your browser before you can access the database again; use Google to find instructions on how to do this.)

Useful Resources

Instructions on how to use the database will be available soon.

More about the Database

Brands by Category
List of brands captured by the survey.
Vividata Psychographic Statements
Lists the personal characteristics and views of consumers captured by the survey.
Vividata Study Methodology & Coverage
Lists demographic variables; types of media studied; product categories included in the survey; and attitudes, views and personal characteristics captured by the survey.
About Vividata's Survey of the Canadian Consumer

For other useful resources about Vividata, visit the Resource Center and Insights menus at vividata.ca.

Vividata

Logging In to Vividata

Get Username and Password

Link to Database

Enter Login Information

More about the Database

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